May 19, 2025

Marketing Distilled - Interview with Bart Caylor

In this episode of Marketing Distilled, our Master Distiller interviews Bart Caylor.

Bart Caylor is the president and founder of Caylor Solutions, a marketing agency that specializes in serving the education industry, especially higher education institutions.

In this episode we talk all about the ins and outs of higher education marketing.

Topics Covered:

  • Higher Education Marketing
  • His book, Chasing Mission Fit: A Marketing Guide to Fill Your Institution with Students Who Will Succeed
  • Use of Artificial Intelligence in marketing and life.

About Bart Caylor

With a 35-year background in design, marketing, and development with corporate, education, and non-profit clients, Bart now focuses his expertise entirely on marketing for K-12 and higher education. He is an Anderson University graduate and lives with his family in Fishers, Indiana.

 

Find Bart's Website, Book, and Social Media

 

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Bart Caylor Profile Photo

Bart Caylor

President & Founder of Caylor Solutions and The Higher Ed Marketer

Bart Caylor founded Caylor Solutions, a higher education marketing and design firm, in 2011 to combine the best practices of his corporate, nonprofit, and education experience, specifically for higher education clients. In 2023, Bart was named one of the "Top 10 Higher Ed Marketers You Should Follow" for offering straightforward, practical advice on marketing challenges via The Higher Ed Marketer Podcast. With over 150 episodes featuring higher education marketing's leading voices, The Higher Ed Marketer Podcast regularly ranks in the top 3 "must-listen-to podcasts" by various blogs and higher ed industry influencers. Bart just released his first book, "Chasing Mission Fit: A Marketing Guide To Fill Your Institution With Students Who Will Succeed," which reached #1 in Marketing on Amazon. Bart is a sought-after speaker and trusted consultant for higher education institutions, businesses, and conferences because of his expertise in generative AI, marketing, and website design. Be sure to connect with Bart on LinkedIn.