MARKETING DISTILLED

Episodes

May 6, 2024

How to Create a Killer Marketing Strategy

Introduction If you're in business you know you need to market what you do or what you sell. Without sales of your product you won't make money or last long in your business. If you don't provide your services to clients or …
April 22, 2024

Interview with Colin Jeffries, VP of Marketing and Communications at Brightview Health

Marketing Distilled interviews Colin Jeffries, VP of Marketing and Communication at Brightview Health. About Colin Jeffries In less than four years, Colin built the most sophisticated and efficient multi-channel in-house mar…
April 8, 2024

The Power of Personalization in Marketing

Have you ever stepped inside a business hoping to buy from them, only to discover you're just another transaction the staff had to deal with? I think we all have had that experience. I experience this nearly every time I go …
Jan. 16, 2024

How to Market an Unsexy or Unglamorous Brand

Marketing Distilled opens up their virtual mailbag and answers a question from Jeff Parrott, owner of a debt collection company. He asks, "how do I market an unsexy or unglamorous brand or business?" On the show you'll learn…
Jan. 8, 2024

Interview with Troy Sandige, Strategy Hacker

Marketing Distilled sits down with Troy Sandige, Strategy Hacker, to get to know his business, his background, insights into the world of marketing and more. Tune in for a triple pour of wisdom, insights, and more from Troy …
Guest: Troy Sandidge
Dec. 28, 2023

Reflections of a Rookie Adjunct Professor of Marketing

For the past year, I have been teaching as an adjunct professor of marketing at Kentucky State University. It’s a milestone that has been a little unexpected. Perhaps in the back of my mind, I’ve thought about teaching, but …
July 17, 2023

Maximize your Customer Experience with This Framework

In this episode of Marketing Distilled, I'll talk about how you can take charge of and start thinking about the experience your customers have when they do business with you. In the simple framework I talk about you'll have …
Sept. 12, 2022

A Framework to Improve Your Marketing, Part One

Marketing is hard to begin with and what makes marketing harder is not having the right tools or frameworks to adequately solve business problems and make intelligent decisions. The Big Picture Framework is the best framewor…
Aug. 22, 2022

Next Generation Marketing w/ Matt Bailey of SiteLogic - 011

In this episode of Marketing Distilled, We Interview a veteran of the marketing industry and digital marketing expert and educator Matt Bailey. Matt has worked with high-caliber brands like Microsoft, Disney, Nationwide, Pro…
Guest: Matt Bailey
Aug. 15, 2022

Distilling a Dynamite Twitter Profile - 010

In this episode of Marketing Distilled , I want to talk about how everyone should periodically audit and review their social media profiles to make sure that they are the best they can be. Perhaps this episode is an encourag…
Aug. 9, 2022

Review of the Shure MV7 Limited White Noir Edition USB/XLR Microphone - Bonus

I just received the Shure MV7 Limited Edition White Noir and I thought to record a short episode to highlight the new product. It will be available on August 15th on Amazon! jonathangaby.com/shuremv7 Learn more about your ad…
Aug. 8, 2022

Marketing That's Out of This World: Space Marketing With Izzy House

Today on the Marketing Distilled podcast we are joined by Izzy House, who I think might be one of the few experts in the field of marketing for the aerospace industry. Izzy is a marketing expert and space nerd. Space Marketi…
Guest: Izzy House
Aug. 1, 2022

Branding in a Bottle: Full-proof Marketing Lessons from Kentucky's Signature Beverage - 008

In this episode, I'll share what I learned from a bottle of bourbon, and from watching a 2018 documentary on Kentucky's signature beverage. Everything you need to know about Branding or heck, marketing too, is contained with…
July 18, 2022

The Marketing Starter: Interview with Tim Hines - 007

On Marketing Distilled, Jonathan Gaby interviews and discusses the book The Marketing Starter: How an Entrepreneurial Spirit Will Make You a More Savvy Marketer with author Tim Hines. Tim is the self proclaimed Marketing Sta…
Guest: Tim Hines
July 11, 2022

The Marketer's Dilemma - 006

The Social Dilemma is a documentary-drama hybrid that explores many of the issues surrounding social media, like Facebook, YouTube, Google, Twitter, Pinterest, and more. Former Executives from these groups are leading a disc…
June 30, 2022

Social Media Day 2022 Bonus Episode - 005

June 30, 2022 is World Social Media Day. In this special Marketing Distilled "Bonusode" I take a walk down memory lane about how I got started in social media and where I'm headed. Tune in! What's your favorite social media …
June 28, 2022

Branding: Interview with Christine Gritmon - 004

Marketing Distilled sits down to interview Christine Gritmon. Christine is the Senior Editor of Social Media Pulse, as well as Brand Strategist for Christine Gritmon, Inc. We learn about her background and career, her experi…
May 17, 2022

Email Marketing for Entrepreneurs: Six Tips - 003

In this episode of Marketing Distilled I wanted to talk to those busy and hardworking business owners about using Email Marketing to grow their business. Lots of people think that email marketing is passé and no longer relev…
April 29, 2022

Four Reasons Why Marketing is a High Calling - 002

Marketers have a high calling in their profession and for the industry. In this podcast episode learn four reasons why marketers have a high calling. Learn more about your ad choices. Visit megaphone.fm/adchoices
April 11, 2022

Marketing a Service Based Business - 001

Hello and welcome to this week's episode of Marketing Distilled. I'm your master distiller, Jonathan Gaby. Here on the podcast I discuss marketing best practices, trends, and more with the intent of distilling down the compl…
March 17, 2022

Marketing Distilled - The Trailer Episode - 000

Welcome to the Marketing Distilled Podcast! Jonathan Gaby is the master distiller (aka Host) and will be talking about marketing from the perspective of one that's worked in hospitality, retail, and the professional services…